Live Longer Better National Event Summary and Recording

View the summary and recordings from the recent Live Longer Better National Event here.

On 19 October 2022, the 9th Live Longer Better (LLB) National Event was held in person at Burton Albion Football Club. The theme for the event was The Four Rs: Reconditioning. Rejuvenation. Risk reduction. Revolution. You can access an event summary, including feedback, as well as recordings from the event here.

Live Longer Better Event – Venue and registration link published

Register for the first in-person Live Longer Better national event on Wednesday 19th October from 11:00-16:00!

All Age UKs are invited to join the first in-person Live Longer Better national event where the programme will reaffirm its collective mission. The event will take place on Wednesday 19th October 2022 from 11.00 to 16.00. Live Longer Better have now shared details of the venue and registration link for this event. Please click here for full details.

Live Longer Better shared the following update:

Join us for our first IN-PERSON Live Longer Better national event where we will reaffirm our collective mission and how we describe it.

The Four Rs:

Reconditioning: restoring ability lost not only during lockdown but with decades of existing in the modern environment, dominated by the car, the sofa, the TV, the computer and the desk job.

Rejuvenation: aiming to get as able as one was five or even ten years before – Drop a Decade!

Risk reduction: preventing, delaying, slowing down and even reversing the risk of dementia, and frailty.

Revolution: the continuing need to move from fear of population ageing to the celebration of healthy longevity and this requires a cultural revolution, which means we need to rewire the brains of not only older people but also…

  • Friends and relatives
  • Health and social care professionals
  • The general public
  • The press

What does this mean?

This means we have to start where each of these groups are at present and then create new ways of thinking (e.g. health and social care need to see our work not only as good for older people, but good for them as a means of reducing the need and demand for health and social care.) This is an opportunity to come together in person to challenge, discuss and explore what we can and must do, to really address the Four Rs. This event will include visionary insights, case spotlights and the compelling evidence, sharing some excellent presentations from expert speakers including of course Sir Muir Gray, whilst also enabling the much missed truly interactive and networking sessions. 

An event with a difference – time for a cultural change!

Our virtual LLB National Events have proved extremely popular – over 2,000 delegates have attended our last 8 events with cross sector representation including local authorities, Age UK, NHS, Care Homes, Leisure Trusts and various voluntary and community sector partners. Feedback given by delegates confirmed that the events fully met their expectations.

Book your place!

This first in-person Live Longer Better event will take place at Burton Albion Football Club, Princess Way, Burton upon Trent, DE13 0AR.

This Live Longer Better collaboration between Sir Muir Gray, Optimal Ageing Associates and Active Partnerships provides a unique combination of skills and resources, bringing together the cultures of coaching and health. We look forward to sharing some excellent presentations and speakers around the Live Longer Better work.

Upcoming Live Longer Better Event – Save the date: 19th October 2022

Save the date for the first in-person Live Longer Better national event on Wednesday 19th October from 11:00-16:00!

All Age UKs are invited to join the first in-person Live Longer Better national event where the programme will reaffirm its collective mission. The event will take place on Wednesday 19th October 2022 from 11.00 to 16.00. Please save the date and Live Longer Better will be in touch soon to announce the location, full schedule, and registration link.

Live Longer Better shared the following update:

Join us for our first IN-PERSON Live Longer Better national event where we will reaffirm our collective mission and how we describe it.

The Four Rs:

Reconditioning: restoring ability lost not only during lockdown but with decades of existing in the modern environment, dominated by the car, the sofa, the TV, the computer and the desk job.

Rejuvenation: aiming to get as able as one was five or even ten years before – Drop a Decade!

Risk reduction: preventing, delaying, slowing down and even reversing the risk of dementia, and frailty.

Revolution: the continuing need to move from fear of population ageing to the celebration of healthy longevity and this requires a cultural revolution, which means we need to rewire the brains of not only older people but also…

  • Friends and relatives
  • Health and social care professionals
  • The general public
  • The press

What does this mean?

This means we have to start where each of these groups are at present and then create new ways of thinking (e.g. health and social care need to see our work not only as good for older people, but good for them as a means of reducing the need and demand for health and social care.) This is an opportunity to come together in person to challenge, discuss and explore what we can and must do, to really address the Four Rs. This event will include visionary insights, case spotlights and the compelling evidence, sharing some excellent presentations from expert speakers including of course Sir Muir Gray, whilst also enabling the much missed truly interactive and networking sessions. 

An event with a difference – time for a cultural change!

Our virtual LLB National Events have proved extremely popular – over 2,000 delegates have attended our last 8 events with cross sector representation including local authorities, Age UK, NHS, Care Homes, Leisure Trusts and various voluntary and community sector partners. Feedback given by delegates confirmed that the events fully met their expectations.

Please hold the Date until Registration is open – we will be in touch soon when the registration link is live.

Event location and further programme details will be circulated nearer the event.

This Live Longer Better collaboration between Sir Muir Gray, Optimal Ageing Associates and Active Partnerships provides a unique combination of skills and resources, bringing together the cultures of coaching and health. We look forward to sharing some excellent presentations and speakers around the Live Longer Better work.

Upcoming Live Longer Better Event – 8th June 2022

All Age UKs are invited to attend the next Live Longer Better Thought Leadership National Event on Wednesday 8th June from 10:00-11:30.

All Age UKs are invited to join the next Live Longer Better Thought Leadership Event which will focus on the Health and Care Bill. The webinar takes place on Wednesday 8th June from 10:00 – 11:30. Read on to find out more, or click here to book your place.

The NHS was set up as a single organisation in 1948 – numerous bureaucracies, but one organisation, one family. From 1990, collaboration was stopped and competition began.

We now have an Act of Parliament, the Health and Care Bill which has received Royal Assent, enacting the most significant health legislation in a decade into law. Integrated systems were deemed essential, with their four purposes outlined:

  1. Improving population health and healthcare;
  2. Tackling unequal outcomes and access;
  3. Enhancing productivity and value for money; and
  4. Helping the NHS to support broader social and economic development.

This marks a milestone in the recovery and reform of how health and care services work together. The Live Longer Better programme was designed on these principles, recognising that activity: physical, cognitive and emotional, is an essential part of population health management and MUST be integral to improving community health and longevity.

This Live Longer Better National Event takes a consultative approach with National Clinical Directors.

Register for this event to find out their barriers and hurdles, understand how physical activity can help them quantify the benefits of overcoming these problems and support delivery on their key objectives.

Our LLB National Events have proved extremely popular – over 2,000 delegates have attended our last 7 events with cross sector representation. Delegates confirmed that the events “fully met their expectations”.

This Live Longer Better collaboration between Sir Muir Gray, Optimal Ageing Associates and Active Partnerships provides a unique combination of skills and resources, bringing together the cultures of coaching and health. We look forward to sharing some excellent presentations and speakers around the Live Longer Better work.

Upcoming Live Longer Better Thought Leadership Event – 23rd March 2022

All Age UKs are invited to attend the next Live Longer Better Thought Leadership National Event on Wednesday 23rd March from 10:00-11:30.

All Age UKs are invited to join the next Live Longer Better Thought Leadership Event which is titled “The Longevity Revolution”. The webinar takes place on Wednesday 23rd March from 10:00 – 11:30. Read on to find out more, or click here to book your place.

The number of older people is increasing, both in absolute terms and relative to the numbers of young people. This is often portrayed as a major problem but our understanding of the science of what is happening to us as we live longer is getting clearer, and the evidence about what can be done to prevent, delay, slow or even reverse conditions such as frailty, dementia and dependence is getting stronger.

Live Longer Better aim to:

  • Refocus the lens on population ageing to healthy longevity
  • Focus on reconditioning rather than deconditioning
  • Prescribe activity with, and sometimes instead of, drug prescriptions
  • Recognise that physical activity professionals are agents of change as catalysts for action within complex systems.

Expert Speakers confirmed to date include:

  • Sir Muir Gray                               
  • Jamie Blackshaw (Office for Health Improvement and Disparities)
  • Anant Jani (University of Oxford)
  • Dr Jenni Jones (National University of Ireland)
  • Dr Marlize de Vivo (Active Medicine)
  • Lisa Wood (Active Partnership – Wesport)

We look forward to sharing some excellent presentations from speakers around the Live Longer Better work, inspired by Sir Muir Gray in collaboration with Active Partnerships.

The LLB National Events have proved extremely popular – over 1,800 delegates have attended our last five events with cross sector representation including local authorities, Age UK, NHS, Care Homes, Leisure Trusts and various voluntary and community sector partners.  Feedback given by delegates confirmed that the events fully met their expectations. Register for this event now to secure your place!

Further programme details will be circulated nearer the event.

This Live Longer Better collaboration between Sir Muir Gray, Optimal Ageing Associates and Active Partnerships provides a unique combination of skills and resources, bringing together the cultures of coaching and health. We look forward to sharing some excellent presentations and speakers around the Live Longer Better work.

Upcoming Live Longer Better Thought Leadership National Event

All Age UKs are invited to attend the next Live Longer Better Thought Leadership National Event on Wednesday 26th January from 10:00-11:30.

All Age UKs are invited to join the next Live Longer Better Thought Leadership National Event. The webinar takes place on Wednesday 26th January from 10.00 – 11.30. Speakers include Dr Lis Boulton, Health and Care Policy Manager at Age UK. Read on to find out more, or click here to book your place.

We now understand better the on-going detrimental impact of the Covid pandemic and the preventable deterioration on the health of many of our older population, notably the evidence that people can take action to prevent and reduce many of the problems that have hitherto been regarded as immutable effects of the biological process of ageing. This will significantly reduce pressure on our health and care systems.

The Government’s recent Adult Social Care Reform White Paper (December 2021) sets out an ambitious 10-year plan to transform support and care in England, putting People at the Heart of Care, by giving them choice, control, and support to live independent lives. Live Longer Better promotes early intervention which will help to reduce the pressures and associated costs on our Health and Care systems, by supporting people’s independence and allowing real choice.  

Join us at the next national event to understand how Live Longer Better’s 2022 New Year’s Revolution aims to reduce the need for Health and Social Care for our older population, by preventing, delaying, slowing and reversing frailty and dementia, by increasing activity – physical, cognitive and emotional.  

Live Longer Better aims to do this through the 3 Rs:

  • Recovery from the deconditioning effects of lockdown and Covid
  • Rejuvenation, regaining the fitness and ability lost in your last ten years
  • Reimagining your future and thinking positive, for example about increasing Brain Health as well as reducing the risk of dementia

The LLB National Events have proved extremely popular – nearly 1,500 delegates have attended our last five events with cross sector representation including local authorities, Age UK, NHS, Care Homes, Leisure Trusts and various voluntary and community sector partners.  Feedback given by delegates confirmed that the events fully met their expectations.  Register for this event now to secure your place!

Further programme details will be circulated nearer the event.

This Live Longer Better collaboration between Sir Muir Gray, Optimal Ageing Associates and Active Partnerships provides a unique combination of skills and resources, bringing together the cultures of coaching and health. We look forward to sharing some excellent presentations and speakers around the Live Longer Better work.

Upcoming Live Longer Better Webinar: “Reducing the need for Health and Social Care”

All Age UKs are invited to attend the next Live Longer Better webinar on Wednesday 6th October at 10am.

All Age UKs are invited to join the next Live Longer Better national webinar titled: “Reducing the need for Health and Social Care – How Live Longer Better can do it!“. The webinar takes place on Wednesday 6th October from 10.00 – 11.30. Read on to find out more, or click here to book your place.

The effects of the Covid pandemic and lockdown have had substantial impact on the health of our older population and there are more people less active than ever before.  The result will be an imminent spike in the need for health and social care which will significantly increase the pressures on our primary, acute healthcare services and social services. For every additional year of healthy life expectancy, estimates show that the need for Health and Social Care can be reduced by £45 million a year.

The Live Longer Better revolution aims to reduce disability, dementia and frailty by enabling older people to become more active, physically and mentally. It is now accelerating its drive to take radical action to reframe, re-enable and re-invigorate a whole systems approach to support our ageing society become more physically active, more independent and fundamentally improve their quality of life.  

The LLB National Events have proved extremely popular – nearly 1,000 delegates attending the last 4 events with cross sector representation including local authorities, Age UK, NHS, Care Homes, Leisure Trusts and various voluntary and community sector partners.  Feedback given by delegates confirmed that the events fully met their expectations.

The Programme will include Public Health England, Centre for Ageing Better and of course Sir Muir Gray.  Further programme details will be circulated nearer the event. 

This Live Longer Better collaboration between Sir Muir Gray, Optimal Ageing Associates and Active Partnerships provides a unique combination of skills and resources, bringing together the cultures of coaching and health.  We look forward to sharing some excellent presentations and speakers around the Live Longer Better work.

Upcoming Live Longer Better Webinar: ‘The Great Escape”

Local Age UKs are invited to attend the fourth Live Longer Better webinar on Wednesday 7th July at 10am.

As the National Live Longer Better Revolution gathers pace, we are pleased to announce that registration is open for the next Live Longer Better webinar. Live Longer Better: ‘The Great Escape” will take place on Wednesday 7th July 10:00 – 11:30. Read on to find out more, or click here to book your place.

The first three events in the series raised awareness of Live Longer Better and promoted partnership working. They proved extremely popular, with over 680 delegates attending the events with cross sector representation including local authorities, Age UK, NHS, Care Homes, Leisure Trusts and various voluntary and community sector partners. Feedback given by delegates confirmed that the events met their expectations.

We are now very pleased to announce our next national event: ‘Live Longer Better: The Great Escape’ on Wednesday 7th July at 10.00 – 11.30am.

Programme includes:

  • Sir Muir Gray – Live Longer Better: The Great Escape
  • An update from Age UK on their latest research which highlights ‘The impact of the Covid-19 pandemic on older people: one year on’
  • Insight around effective strength messaging for inactive and fairly active people living with long-term conditions
  • How the EFL Trust are supporting older people through the development of Community Hubs
  • Enhancing physical, mental and emotional wellbeing in older people through the Oomph programme

This Live Longer Better collaboration between Sir Muir Gray, Optimal Ageing Associates and Active Partnerships provides a unique combination of skills and resources, bringing together the cultures of coaching and health. We look forward to sharing some excellent presentations and speakers around the Live Longer Better work.

You are invited to Active Partnerships’ second National Live Longer Better event

The second National Live Longer Better event “Covid-19 Resilience and Recovery” takes place on Wednesday 24th February.

Active Partnerships is inviting all local Age UKs to join them for the second National Live Longer Better event. Live Longer Better is about shifting public and professional perceptions of ageing to create a new culture that redefines the concept of care for older adults, using physical activity as the driver to increase health span and improve mental health. Age UK and Age UK Oxfordshire are part of an early stage working group led by Active Partnerships that is looking to develop this initiative in the longer term.

The first National Live Longer Better Event was held mid-January to raise awareness of Sir Muir Gray’s ‘Live Longer Better’ initiative and to promote partnership working. 218 delegates attended the event with cross-sector representation including local authorities, Age UK/local Age UKs – (47 local Age UKs attended), NHS, Care Homes, Leisure Trusts and various voluntary and community sector partners.  100% of the delegates who provided feedback confirmed that the event met their expectations:

  • “Thank you so much for such an informative and useful webinar and many thanks to the fantastic speakers for presenting their inspirational projects and activities to us” – Sadia
  • “Brilliant session, best one I’ve been to for a long time! Totally inspired!” – Deborah

Book your place

Active Partnerships is now very pleased to announce its next national event:  ‘Live Longer Better:  Covid-19 Resilience and Recovery’ on Wednesday 24th February at 10.00 – 12.00.  Registration for the event is now open here.

Registration for the first event was closed after two weeks due to such huge interest, so we urge you to REGISTER NOW to avoid disappointment!

The Live Longer Better collaboration between Sir Muir Gray, Optimal Ageing Associates and Active Partnerships provides a unique combination of skills and resources, bringing together the cultures of coaching, and health and social care.  We look forward to sharing some excellent presentations and speakers around the Live Longer Better work – the final programme will be available nearer the time.

You are invited to hear more about Active Partnership’s Live Longer Better initiative

Active Partnerships is inviting all local Age UKs to join them at an online event on Thursday 21 January about the Live Longer Better initiative.

Active Partnerships, a leading organisation promoting the benefits of physical activity and sport to bring about positive change for individuals and communities, is inviting all local Age UKs to join them at an online event on Thursday 21 January about the Live Longer Better initiative.   

Live Longer Better is about shifting public and professional perceptions of ageing to create a new culture that redefines the concept of care for older adults, using physical activity as the driver to increase healthspan and improve mental health.

Age UK and Age UK Oxfordshire are part of an early stage working group led by Active Partnerships that is looking to develop this initiative in the longer term. 

Active Partnerships Live Longer Better Event

Active Partnerships is delighted to be hosting its first Live Longer Better event on Thursday 21st January from 10am to midday.

Who is the event for: Active Partnerships, National organisations, local stakeholders, including local Age UK representatives.

Programme for the event: We will be joined by a number of guest speakers who will guide us through the national impact of ageing and Covid-19 and present examples of local good practice:-

  • Jess Kuehne, The Centre for Ageing Better will give us an insight into the State of Ageing 2020
  • Charlotte Lynch, Age UK will share the latest information on the effects of Covid-19 and why physical activity is even more important
  • Sir Muir Gray, Optimal Ageing will provide us with some of the science and the evidence to help us Live Longer Better
  • GreaterSport Manchester will tell us about the importance of their Ageing Hub
  • We’ll hear about the Active Medicine physical activity and behaviour change course
  • Age UK Milton Keynes will share information about their Befriending & Walking Programme

To register for the event please click here.

Any queries please don’t hesitate to email Debra Weekes at debraweekes@activeoxfordshire.org

Kind regards

Live Longer Better Community of Practice & Learning